Categories:> Headphones, Health & Fitness, Music & Video

Support the Fight Against AIDS with (PRODUCT)RED™

December 1st is World AIDS Day, and some of you might know that as part of their ongoing commitment to supporting the Global Fund towards ending HIV, Apple have a very special line of (PRODUCT)RED merchandise. These products are distinguished by the colour red, but more than that, every purchase you make towards this campaign makes a difference.

“When you buy (PRODUCT)RED™ merchandise, you’re supporting the fight for an AIDS-free generation. So far, over US$320 million has been raised for the Global Fund.”

Apple Watch 38mm & 42mm Stainless Steel Case with (PRODUCT)RED Sports Band

The Apple Watch has a range of Sports Bands, but perhaps none are as eye-catching as the distinctive (PRODUCT)RED version. Available in two sizes – 38 and 42mm – the stainless steel casing looks great with the RED band, however the Sports Band can also be purchased separately, to compliment all styles of Apple Watch. Apple-Watch-(PRODUCT)RED

iPhone 6s / 6s Plus Silicone Case

These beautifully designed silicone cases for iPhone (6, 6 Plus, 6s & 6s Plus) are form-fitting to minimise bulk, while adding a bit of extra protection with casing and microfibre inner-lining. The cases also create a natural, smooth feel to hold, while providing a snug sense of grip.

The Silicone cases are available in 11 different colours, including the (PRODUCT)RED version from the Apple Online Store.
iPhone 6s and iPhone 6s Plus Product RED

Beats Solo2 (PRODUCT)RED On-Ear Headphones

The newest revision of the Beats Solo range, the Beats Solo2, provide excellent acoustics and clarity, while providing a deep, rich quality that suits all kinds of music. Furthermore, they feature a durable, yet lightweight design and natural comfort so that you can wear them for longer periods of time. The ear cups are made from premium materials that reduce heat and sound leakage, while remaining more resistant to damage over time.

Beats Solo2 come with a colour-matched RemoteTalk cable, allowing you to change music, volume and even make calls from your iPhone without needing to reach for your device.  Beats Solo2 (PRODUCT)RED Headphones

iPod shuffle / Nano / Touch

The iPod range were at the forefront of adopting this special colour, and the tradition is being upheld by the current generation models having the option to select the (PRODUCT)RED editions. While iPods are available at many retailers, this colour is only available exclusively with Apple.iPod (PRODUCT)REDThe iPod Shuffle is available in a 2gb configuration, allowing for plenty of music in a compact, clip on device. The 15 hour battery also guarantees a lot of usage time between chargers. The iPod Nano (with 16gb of storage) has a few more functions such as Bluetooth, and 2.5″ Multi-Touch display meaning you can select your music and watch video for hours (30 hours, and 3.5 hours respectively).

Finally, the iPod Touch will provide many of the same functions as the iPhone, but for many will come at an affordable cost. The iPod Touch enables not only music, and video on the beautiful 4″ Multi-Touch Retina display, but a host of other functions such as gaming, apps (including FaceTime), and photos using the in-built 8-megapixel iSight camera. The iPod Touch comes in 16, 32, 64GB configurations, as well as a 128gb model, which – along with the (PRODUCT)RED colour – is exclusive to Apple.

iPad Mini / iPad Air Smart Cover & Smart Case

Apple’s range of iPad Mini 4 and iPad Air / Air 2 Smart Cover and Smart Cases add an extra bit of flair and protection to your iPad. The (PRODUCT)RED versions are beautiful and stylish, while adding functionality to your device by doubling as a stand – making it easy to watch movies, or FaceTime, etc.

The Smart Cover is made of a durable polyurethane and is designed to protect from scratches, but also keep your iPad clean. The Smart Case is designed using a rich aniline-dyed leather, providing the same functionality as the Smart Cover, but with the added encasing for the back of your iPad, to withstand bumps and knocks, and help prevent scratching and dirt.



You can support the project, and purchase (PRODUCT)RED products for your Apple devices all year round via the Apple Online Store. For more information and to join the fight against AIDS, visit


About James See all posts by author

I like to write about art, culture (esp. pop culture), and photography. Living in Sydney.

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